e.d. Smith Foodservice
 Key Trends 

• 66% of consumers say that discovering a new flavour at a restaurant can persuade them to return for the same dish and 55% say they may try other dishes there*

• Today’s emerging trends for burgers are unique, premium proteins and ingredients, signature sauces and ethnic influences.**

*Technomic Inc., Innovative Flavours Press Release Oct., 2009
**Technomic Inc., The Burger Consumer Trend Report, 2009.

E.D.SMITH: GET ON-TREND with our New Yogurt Sauces!
Saucemaker® Yogurt Sauces are something you have to taste to believe!
Capitalizing on tomorrow’s foodservice trends, E.D.SMITH® is once again leading the category to offer sauces that are healthy and on-trend, to ensure your menu boasts mouth-watering, cutting edge offerings.

These fresh, shelf-stable yogurt sauces address the latest trend report, 66% of consumers say that discovering a new flavour at a restaurant can persuade them to return for the same dish.*

Saucemaker® provides you with the power to create your own signature burgers, sandwiches, entrees and dips with ethnic or traditional appeal. Saucemaker Yogurt Sauces are made with deliciously fresh yogurt, authentic ingredients and to top it all off, offers all the health benefits of yogurt.


ON-TREND with Health and Wellness!
• The Dairy Council of California has named yogurt as the food trend of the decade with it’s multiple health benefits**

• About one-third of consumers surveyed say they seek out sauces and sandwich condiments that are low in fat or calories***

• 43% of females said they would like to see healthy alternatives such as low fat sauces*
Saucemaker® Yogurt Sauces are 70% less fat than mayonnaise!


ON-TREND with Flavour Innovation!
• "Flavour innovation presents a solid competitive advantage for Operators especially when it comes to dips, sauces, condiments and marinades." Says EVP of Technomic Darren Tristano***

• When it comes to burgers, uniqueness and value are important to consumers*

• 66% of consumers say that discovering a new flavour at a restaurant can persuade them to return for the same dish and 55% say they may try other dishes there***

Saucemaker® Yogurt Sauces offer new flavour innovations with the intense heat of Yogurt Spicy Buffalo Sauce, a Mediterranean inspired Yogurt Sweet Basil & Garlic Sauce and an exotic Yogurt Curry & Roasted Red Pepper Sauce.


ON-TREND with Specialty Burgers and Sandwiches
• Today’s emerging trends for burgers are unique, premium proteins and ingredients, signature sauces and ethnic influences.*

• Specialty burgers are the highlight of an FSR’s burger selection because they are specifically promoted to mark differentiation on the menu and underscore creativity in terms of flavour.*

• Sandwiches are going global with new strong flavour profiles****

• The category is exploding more and more with operators using gourmet specialty ingredients to make sandwiches more upscale****

All Saucemaker® Yogurt Sauces are made with fresh yogurt and authentic ingredients such as aged cayenne pepper, real Parmesan cheese, fresh garlic and bold imported yellow curry.

Saucemaker® stays on top of flavour trends to help boost your sales and drive traffic.
We call it the “Flavour Sweet Spot” where customer, menu and flavour converge!


*Technomic Inc., The Burger Consumer Trend Report, 2009.
** Foodnavigator-usa.com January 2010
*** Technomic Inc., Innovative Flavours Press Release Oct., 2009.
**** Technomic Inc., The Sandwich Consumer Trend Report 2008


 

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